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This Week in Social Media – 5/22/2013

Social Media Marketing

Yahoo gets with the program, Google makes some major overhauls, Nutella goes nuts on a fan, teens know how to use privacy settings (and Twitter!), A big Monday in fact, when the portal announced that it was acquiring social network/blogging hub Tumblr for $1.1 Storytelling at its finest: here''s how LEGO told the story of its origins.

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This Week in Social Media – 6/5/2013

Social Media Marketing

The sponsored posts on Tumblr have begun - and so have the complaints. Here are five ways to grow your YouTube audience : determine your success metrics, understand the power of SEO, know your audience, engage with your audience (the 90:10 rule - 90% interaction, 10% content creation), and develop a programming strategy.

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The Ultimate List of Social Media Definitions You Need to Know

Hootsuite

Most social networks include their own analytics tools to help businesses analyze how well their posts are doing for metrics such as reach, engagement, and follower growth. Specialized analytics programs like Hootsuite Analytics can provide more in-depth information and reports that include metrics such as team performance and social ROI.

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The Ultimate Social Media Etiquette Handbook

Techipedia: Tamar Weinberg

In case it isn’t obvious, Facebook wall posts are completely public to all your friends (unless you tweak your privacy settings). Then, you use that number as a success metric for influence. There’s absolutely nobody on my Facebook network who is imposed by any of my privacy settings.

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