How (and Why) to Map Your Company’s Digital Landscape
Webbiquity SMM
MARCH 30, 2012
do they have a blog, how prominently is it featured, social bookmarking links, social media account links, etc.). • Twitter metrics (followers, following, frequency of tweets, general level of interactivity). Facebook / LinkedIn / Google Plus metrics (i.e. followers/fans/circles, how complete is their profile, level of activity).
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