Buzz Marketing for Technology

JUNE 27, 2008

In the current issue of Inside Knowledge magazine, editor Jerry Ash raises the same question that Chris Hearne brought up in this blog a few days ago : If virtual is so great, how come conferences are booming? As Larry [Prusak] says, "If the virtual world is so great, why are the planes still full?". Comments (0).

Web 2.0 150

Web 2.0 Movable Type Case Study Conference 150

Convince & Convert

MARCH 3, 2010

An Enormous Opportunity The huge (and expanding) reach of social media, and its relatively low cost (at least from a production fees perspective) makes it an incredibly attractive proposition for marketers. Think Different Here’s 6 ways to differentiate agency social media services: 1.

Social Media 122

Social Media Strategy CoTweet CoTweet 122

Webbiquity SMM

FEBRUARY 7, 2012

Reports, surveys, studies and infographics are among the most popular content posted and shared across social networks. Marketers, we’re told, need to think like publishers. But which networks are most effective for spreading the content produced? How widespread, really, is the use of social media for marketing?

Statistics 191

Statistics Research Social Media B2B 191

Kikolani

NOVEMBER 29, 2010

I took a look at 14 lists that have come out over the last year for the top bloggers, social media marketers, search marketers, and entrepreneurs. Her blog, Web Content Curator , covers blogging, book reviews, social media, and more. Her self-titled blog covers social media, with a particular emphasis on Facebook.

Blogger 168

Blogger SEO Consultant WordPress 168

Laurel Papworth

NOVEMBER 22, 2009

We look at Freemium revenue in social networks and online communities including asking that: if freemium is the business model of giving it all (or most) of the services away for free , how can you then charge for it? And what is free stuff anyway – marketing? Monetizing social networks. advertising?

Social Media 98

Social Media Social Networking Flickr Vimeo 98

Laurel Papworth

APRIL 9, 2010

Note to bloggers: if you point out fallacies in the way companies do marketing, PR and so forth, you can have pretty intense debates. NOTE: for overseas readers, Tim Burrowes is a journalist, ex-editor of B&T magazine and others I guess and now a blogger. Papworth loses, Acidlabs wins in battle of the Aussie marketing blog s.

Case Study 104

Case Study Study Blogger Communities 104