50 (of the) Best Social Media Guides, Tips and Insights of 2011 (So Far)
Webbiquity SMM
SEPTEMBER 12, 2011
Pam Moore outlines a dozen ways companies can fail at social media marketing, from not understanding the social media “ecosystem&# for their industry or hiring the wrong consultant/agency for help to assuming social media will fix a broken business (it’s won’t–it will expose it) and having unrealistic expectations in general.
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