Hitwise Marketing Retail Social Media 
Mindjumpers
AUGUST 17, 2011
Tweet At the moment, there is much discussion going on about the actual ROI of a social media presence. Many businesses going social are not sure how to measure their social media efforts and this makes them question how much to invest online. million in equivalent media over a year.
Convince & Convert
FEBRUARY 14, 2012
Ekaterina Walter is a social media strategist at Intel. She is a part of Intel’s Social Media Center of Excellence and is responsible for company-wide social media enablement and corporate social networking strategy. Of the top 10 brands on Pinterest , 9 are lifestyle/retail.
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