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The Real Roadblock to Social Business Success

Webbiquity SMM

Worse, C-level executives who don’t use social media themselves are also much less likely to understand how to capitalize on the social media savvy and reach of their employees to benefit their companies. Fear that employees will waste time on social sites. Fear that employees will be unproductive.

Yammer 198
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An Awesome Interview with the Founder of GovLoop, Steve Ressler.

Social Media Strategery

You mentioned doing more charity work, especially with the GovLoop Kiva group. I’m particularly interested in businesses like Tom’s Shoes and Honest Tea that are social enterprises and have a focus on doing good and giving back. I’m one of the leads for our social media/Government 2.0 Takes two seconds.

Gov 2.0 89
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Interview with Geoff Livingston Author of Marketing In The Round

Diva Marketing Blog

They don’t usually end up at weekly meetings of the marketing group, but are an integral part of the larger customer experience, and as such, they end up attending CMO meetings almost every month if not more frequently. I think they get social in the sense of when an agency or partner is doing a good job for them, and when they are not.

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Social Pros 22 – Evan Hamilton, UserVoice

Convince & Convert

Eric : Yeah, so LinkedIn has provided company pages the same way that Facebook provides company pages and Twitter provides company pages and you do status updates which are akin to Tweets and instead of broadcasting the same thing to everyone, with LinkedIn you can actually target them based on job title, geography, company size, that type of thing.

Yammer 114
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Social Pros 17 – Maria Ogneva, Yammer

Convince & Convert

This is Episode 17 of the Social Pros Podcast : Real People Doing Real Work in Social Media. Read on for insights from Maria, and our Social Media Stat of the Week ( this week : are Facebook and Twitter like the Tortoise and the Hare?). Twitter is more like the tortoise that’s slow and steady. Listen Now.

Yammer 114
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23 (More) of the Best Social Media Guides, Tips and Resources of 2012

Webbiquity SMM

How can marketers make more productive use of their time on social networking sites? What’s the best time of day to post updates on Twitter or Facebook? How can you make sure your company’s social media policy doesn’t run afoul of employment law? 12 Essential Social Media Cheat Sheets by Mashable.