6 Lessons I learned from Seth Godin at SmartHustle Conference
yMarketingMatters
NOVEMBER 9, 2017
Find the smallest viable group of people who will listen to you and solve their problems. The hierarchy of attention is: SMS, email, video, and far at the bottom….reading. Get very specific: “We specialize in THIS only” The goal is not to be famous to everyone. Smaller niche is always bigger. Watch the video (2:20 min).
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