Direct Marketing Observations

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Why Twitter Still Matters

Direct Marketing Observations

Recently I read somewhere that the demise of Twitter is imminent and all anyone wants to talk about anymore is Foursquare and Gowalla , 2 shiny new LBS based companies that are reeling in new users by the bushel. let me tell you why Twitter still matters. So why does Twitter still matter? But let me cut to the chase.

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What Twitter could learn from Facebook Deals

Direct Marketing Observations

I know that the comparisons between Facebook and Twitter are not justified. Facebook is really about developing deeper relationships with friends and family whereas Twitter is more about sharing and consuming information with people in a quick and easy fashion. And now Facebook has created Deals … What has Twitter done ?

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18 reasons a social media snake oil salesman might want out

Direct Marketing Observations

2) You realized that people aren’t into your “get 200 Twitter followers&# for $19 a month program. 9) The trusting client is pissed because the Twitter account you created for them with the 30 tweets, 30 followers, and the 5000 people you’re following, hasn’t really amounted to anything. 13) Case studies?