On Facebook and the Death of Etiquette
Adam Cohen
NOVEMBER 1, 2010
Two years ago, no way I’d tell you that it would be acceptable to converse via text message/SMS with grandparents. Friends with Benefits: Starbucks and Foursquare (16). Same with instant messaging. In each of these small examples, the communication is mostly 1:1. Micromarketing: Relationship Marketing Through Advocacy (5).
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