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Social Media Research: Interview with Joel Rubinson of ARF - Part 2

Diva Marketing Blog

FEBRUARY 22, 2009

Also, let me say that focus groups have their own problems when a strong personality becomes the group leader, which often happens. Joel Rubinson : We have formed a Research Transformation Super-Council of the top leaders in our industry which started on July 15, 2008 with a small group of industry leaders.

Research

Research Social Media Nielsen Microsoft

Is Twitter for Business Even Worth the Trouble | social crm.

Convince & Convert

SEPTEMBER 20, 2010

link] (via @jaybaer @jeffhurt) Morgan Stewart I was the primary researcher at ExactTarget and sat in on all the focus groups. In interviews and focus groups we were talking about “brands&# and when they gave examples, it was clear they were thinking about big B2C brands.

Social CRM

Social CRM Twitter B2B CoTweet

Social Media Research: Interview with Joel Rubinson of ARF - Part 2

Is Twitter for Business Even Worth the Trouble | social crm.

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