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The Art And Innovation Of Listening

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As more and more people leverage platforms like Facebook , Twitter , YouTube and blogs to publicly share their love or hate for a brand, the more complicated responding becomes for organizations of every size that are not accustomed to handling customer service issues out in the open. twitter search. There is opportunity in listening.

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Why Email Needs A Facelift

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That these young people are abandoning email and using platforms like texting, chat or even Twitter and Facebook to communicate with one another. We need to make it as shareable and as findable as possible to those that need it. Wouldn't it be nice to once again enjoy the sentiment, "you've got mail"? blue kangaroo.

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Don’t Miss Out on These Big Opportunities to Grow Your Business via YouTube

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It is findable through search, whenever people are typing your name or a generic term in Google. For example, they can re-use image thumbnails as native images on Twitter and Facebook when sharing the link. After all, the more videos in those search carousels come from your brand, the better you control the sentiment.

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Eloqua, TopRank, Demandbase and More – OMS Minneapolis Wrapup

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It’s not enough just to produce great content, it has to be made “findable.&#. Basic metrics include reach (who reads your content and where), sentiment and conversion. When looking at sentiment in social media monitoring tools, always double check the results. 92% of b2b buying cycles start with search.

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