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33 (of the) Best Social Media Guides, Tips and Resoures of 2012 So Far

Webbiquity SMM

You want loyalty? Pointing out that “YouTube is now the world’s second largest search engine,” Joel Chudleigh steps through the process of optimizing a YouTube channel for usability and findability, from properly setting up your profile and editing your channel to sharing videos through social networks and measuring results.

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Are You Ready to Listen Differently in Social Media?

Convince & Convert

Using location-based social listening, the brand could find that tweet and execute a surprise and delight campaign that would create kinship, loyalty, and possibly some free reach and awareness. It was only findable because he had location-tagged the Mall. ” He didn’t tag the brand.