Don’t Be Scared Be Prepared – How to Manage a Social Media Crisis
Convince & Convert
MAY 28, 2012
You need some sort of social media listening software in your organization. See this post on the 5 Categories of Social Media Software for some options. That software, however, is only good as its operator. Create a Crisis FAQ. This Crisis FAQ should include: Acknowledgement of the crisis. Set a Listening Protocol.
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