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IBM Social Computing Guidelines

Buzz Marketing for Technology

JUNE 27, 2008

Whether or not an IBMer chooses to create or participate in a blog, wiki, online social network or any other form of online publishing or discussion is his or her own decision. IBMers are personally responsible for the content they publish on blogs, wikis or any other form of user-generated media. Respect your audience.

Guidelines 280
Guidelines Wiki Virtual World Policies 280
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Paywall for News.com and Online Community Social Media

Laurel Papworth

OCTOBER 22, 2011

e.g. my partner Gary Hayes being published in Wired and The Guardian. Not that I have any say in it – Fair use laws and my Creative Commons licence ensure that my content is free to roam the ‘net as long as it is not sold. Enter iTunes. To be sold.

Communities 108
Communities Social Media Journal Diagrams 108
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