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Dave Fleet

Engineering

Social Media

Social Networking

Trust (or Lack of it) and One-Way Social Media

Dave Fleet

OCTOBER 25, 2010

One of the big emerging challenges right now is that, after a few years of PR agencies leading the way, we’re seeing advertising agencies throw their hats into the ring for social media in a serious way. They then layer that on top of social media which, while gaining in credibility, is still not credible as a source on its own.

Social Media

Social Media Survey Sites Examples

Digital is facing a Trust Crisis

Dave Fleet

JANUARY 21, 2021

The Trust Barometer focuses on broader societal issues, but this year’s data touches on something I’ve been speaking about with our clients for several years now: There is an ongoing dearth of trust in the digital marketing field, and especially – but not only – in the social media space. But none have sunk as low as social media.

Privacy

Privacy Eventful Compete Report

Social Media Informer

Dave Fleet

Trust (or Lack of it) and One-Way Social Media

Digital is facing a Trust Crisis

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