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The Most Effective Change Comms Formula? KISS. Then TELL.

Waxing UnLyrical

The more things change… One of the big things that’s making news here in the U.S. What’s that saying, “The more things change…” Photo by Etienne Girardet on Unsplash. Otherwise: it gets bastardized into sound bites, which can be misleading/effectively used for misinformation. Then TELL.