ProBlogger
MARCH 29, 2015
'If you’re anything like me, you love words. You love prose, you love language, you love how a perfectly-constructed sentence can say so much more than just letters put in order. If you’re unlike me, however, you love to use lots of words, and write mountains of prose. I know it’s hard not to get carried away, telling everyone everything you’ve ever wanted to say about a subject.
Social Media Strategery
MARCH 29, 2015
'This post originally appeared on PRSA’s blog, ComPRhension. According to a 2013 Forbes survey , 68% of CMOs and marketing executives put integrated marketing communications ahead of “effective advertising” (65%), when they were asked what the most important thing is that they want from an agency. That’s the result of years of agency specialization and the emergence of PR agencies, digital agencies, social agencies, creative agencies, etc.
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