Is Starbucks the Most Dangerous Competitor to Facebook? | E.
Convince & Convert
AUGUST 25, 2010
What impact could Starbucks’ brand of wireless connectivity have on consumer behavior? Because of the commerce potential (subscriptions, coupons) a Starbucks local ad network (possibly empowered by Yahoo’s sales force) might even be a revenue share, making it even more efficient for marketers than Google Adwords or Facebook ads.
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