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What the ComScore Digital Year in Review means for small biz marketers

Akamai Marketing

While the report doesn’t directly address much about social media, it does make a case for some strategic choices that may impact your social media campaigns. In fact, the 18-34 demo is increasing its usage of both Facebook and Twitter. Let the mediums talk to each other and make friends with one another.

comScore 156
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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Twitter’s role as a conduit for the Zeitgeist is unrivaled, and it has almost single-handedly ushered in the era of real-time search, and social CRM. But, it’s the online equivalent of HBO – important more because of who uses it and the media’s infatuation with it, rather than the actual size and impact of its audience.