article thumbnail

What Does Salesforce-Radian6 Deal Mean for Everyone Else?

Net-Savvy Executive

Other acquisitions have tied SMA firms to PR/media (Sysomos/Marketwire, Brandtology/Media Monitors), market research (Cymfony/TNS, Umbria/JD Power, Evolve24/Maritz), and marketing management (Techrigy/Alterian). And, of course, we have regional specialists around the world who can help fill gaps in your coverage.

Radian6 85
article thumbnail

Monitoring vs Analytics [Infographic]

Buzz Marketing for Technology

The team is on call to determine “Why the spike in mentions or share of voice&# to determine “what’s happening and why should you care&#. CymfonyCymfony’s dashboard is called Maestro, which is their platform to visualize the data they collect across traditional media, social media and some other proprietary sources.

article thumbnail

Jumping Over a Mountain | chrisbrogan.com

Buzz Marketing for Technology

Earlier this week Jim Nail, CEO of Cymfony presented a survey that showed almost 60% of marketing and pr professionals don’t get social media and how it is changing communications. First, full disclosure - it’s written by my wife and her consulting team. Comment by Larry Lawfer on May 22, 2008 @ 8:06 am.

Cymfony 113