Webbiquity SMM
AUGUST 9, 2010
Measuring the ROI of social media is challenging for several reasons, the most significant of which is the problem of “last click attribution;&# just because a sale or lead “came from&# Twitter or Facebook as the last click doesn’t necessarily mean that site deserves all the credit.
Buzz Marketing for Technology
JUNE 27, 2008
Earlier this week Jim Nail, CEO of Cymfony presented a survey that showed almost 60% of marketing and pr professionals don’t get social media and how it is changing communications. Chris, This is my first post ever on yor site and I definitely like what you have said. Comment by Larry Lawfer on May 22, 2008 @ 8:06 am. conference.
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