Remove Curation Remove Hashtag Remove Mobile Remove White Paper
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How H&R Block Activated 90,000 Seasonal Tax Pros in Social Media

Convince & Convert

This week: From ExactTarget , a free white paper called “ 3 Truths Every CMO Needs to Know About Social Media and the Customer Experience “ From Expion , a case study about how H&R Block mobilized 90,000 tax professionals in social media using Expion to guide their activity. ” -@sdgully ( tweet this ).

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B2B Employee Advocacy Best Practices

Oktopost

Strive for the 6-3-1 rule: for every 10 pieces of content you provide to employees, 6 should be curated, 3 should be owned and 1 should be promotional. Give an overview of your social media goals, target audience, competitors, content tactics, custom hashtags, etc. Mobile App. Review of company social media policy.

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105 Ideas to Add to Your Editorial Calendar

Convince & Convert

White Papers. Often used to provide robust technical information, white papers are perfect for telling complex stories in a concise format, often appearing as PDFs. This is a great type of content to complement your written information in blog posts and white papers. Mobile Apps. Listicle Summaries.

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105 Types of Content to Fill Up Your Editorial Calendar

Convince & Convert

White Papers. Often used to provide robust technical information, white papers are perfect for telling complex stories in a concise format, often appearing as PDFs. This is a great type of content to complement your written information in blog posts and white papers. Mobile Apps. Listicle Summaries.

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