How IHOP Got Personal for National Pancake Day 2016
Convince & Convert
MARCH 17, 2016
In addition to personalized ads, IHOP rose awareness for National Pancake Day on March 8th with its signature mix of GIFs, memes, and other comical tweets targeted at the company’s millennial audience. : Take a cue from IHOP here by using different kinds of visuals, whether GIFs, funny memes, or even emoji. IHOP (@IHOP) March 4, 2016.
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