Remove CPC Remove Definition Remove Mobile Remove ROI
article thumbnail

4 Ways to Drive Your Digital Strategy with Facebook Video Ads

Convince & Convert

If you know your conversion rate and value, you should set a maximum cost per click (CPC) manually to ensure you’re always delivering a positive ROI. This ad format is utilized less than the CPC campaigns, but it’s a marketing goldmine. CPL models may be pricier, but when they drive actual sales, they provide a greater ROI.

Video 144
article thumbnail

13 Inspiring Real Estate Facebook Ads Examples [2023]

Hootsuite

Definitely. Facebook ads for real estate best practices Optimize for mobile Your ads should look great across all devices, but it’s especially important to ensure they’re mobile friendly. Then, consider mobile behavior. For example, 85% of mobile users watch videos with the sound off. Am I weird?

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

10 PPC Blogs Every Marketer Should Read

Convince & Convert

Most Shared Article in 2015: 4 Google Analytics Hacks To Improve Your ROI – Frank Underwood Approved (854 Shares). WordStream publishes a range of content related to content marketing, mobile advertising, sales, and affiliate marketing. CPC Strategy. Stay ahead of the curve: Read CPC Strategy. Twitter Followers: 23,400+.

Adwords 60
article thumbnail

The Ultimate List of Social Media Definitions You Need to Know

Hootsuite

It can be difficult to keep up with all the new social media definitions that seem to emerge almost every month. This social media glossary is a living document that will evolve as we add and subtract entries, expand our definitions, and provide more context for the most important social media terms. Cost per click (CPC).

List 145
article thumbnail

The Ultimate List of Social Media Acronyms and Abbreviations

Hootsuite

ROI: Return On Investment. ROI measures how much profit is delivered for given corporate initiatives. ROI is one of the most common ways businesses assess the success of campaigns and ventures. Resource: Learn how to track and improve your social media ROI. SoLoMo: Social, Local, Mobile. CPC: Cost Per Click.