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Social Media Marketing Guide: Facebook

Little Web Giants

Bidding can be optimised for the selected objective (CPA), clicks (CPC) or impressions (CPM). Interests : Facebook determines users’ interests by information from their account and what they like and share. In the U.S., online activity outside of Facebook also contributes. Mobile Device User. Residential profiles. Seasonal and Events.

article thumbnail

Social Media Marketing Guide: Facebook

Little Web Giants

Bidding can be optimised for the selected objective (CPA), clicks (CPC) or impressions (CPM). Interests : Facebook determines users’ interests by information from their account and what they like and share. In the U.S., online activity outside of Facebook also contributes. Mobile Device User. Residential profiles. Seasonal and Events.