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Social Media Marketing Guide: Facebook

Little Web Giants

There are also a number of optional (but recommended) metadata including og:audio, og:description, og:determiner, og:locale, og:locale:alternate, og:site_name, and og:video. Bidding can be optimised for the selected objective (CPA), clicks (CPC) or impressions (CPM). og:image” – A URL for an image, such as “[link]. Power Editor.

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Social Media Marketing Guide: Facebook

Little Web Giants

There are also a number of optional (but recommended) metadata including og:audio, og:description, og:determiner, og:locale, og:locale:alternate, og:site_name, and og:video. Bidding can be optimised for the selected objective (CPA), clicks (CPC) or impressions (CPM). og:image” – A URL for an image, such as “[link]. Power Editor.

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How to Craft the Perfect Post on Facebook, Twitter and Instagram

Buffer Social

When you share a link to Facebook, the image specified within the webpage’s metadata will be pulled into your post automatically. And more recently, Twitter shared that Promoted Tweets with 40-60 characters of copy result in a much lower CPA than longer Tweets. Ask a question. Shared image. Shared link.

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