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Consultant

Social Media

Visible Technologies

Clearing Clouds of Confusion – the 5 Categories of Social Media Software

Convince & Convert

MAY 20, 2012

The social media software industry offers some amazing functionality, but it suffers mightily from murky messaging and customer confusion. There are five specific categories of social media software, and lumping them all under “social media management” does us all a disservice.

Crimson Hexagon

Crimson Hexagon Software Social Media Attensity

What Does Salesforce-Radian6 Deal Mean for Everyone Else?

Net-Savvy Executive

MARCH 30, 2011

The announcement's not exactly a surprise—Radian6 was the obvious acquisition target in social media analysis (SMA), and their platform had supported Salesforce integration since mid-2009. Radian6 was already the company most likely to be mentioned in any discussion of social media monitoring (note the careful use of the term).

Radian6

Radian6 Cymfony Alterian Jive

Social Media Informer

Clearing Clouds of Confusion – the 5 Categories of Social Media Software

What Does Salesforce-Radian6 Deal Mean for Everyone Else?

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