True Social Media ROI is All About Integration
The Social Media Incubator
NOVEMBER 16, 2009
Success with social media is inextricably linked to your entire marketing plan. “ Integrating social media into search and PR are the two most obvious and proven success tactics in the industry ,” says Aaron Kahlow of ClickZ. “ Integrate social and see the results. Let it stand alone and you may be in for a rude awakening. ”
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