Convince & Convert

SEPTEMBER 21, 2010

There’s been a bit of news about it recently. However, a lot of people making that news have created expectations and beliefs about social media that aren’t true. Social Media is Inexpensive False. As Charlene Li said recently, social media trades media cost for labor cost.

Social Media 152

Social Media Strategy Consultant Web 2.0 152

Social Media Strategery

JANUARY 7, 2010

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Do you want to get people’s opinions on some new initiative? Do you want cross-team collaboration on a white paper? Are you asking your team if they have questions about the new reorganization?

Gov 2.0 125

Gov 2.0 Social Media Wiki Collaboration 125

Convince & Convert

JULY 13, 2012

This is Episode 24 of the Social Pros Podcast : Real People Doing Real Work in Social Media. Read on for insights from Shawn and Eric’s Social Media Stat of the Week ( this week : are corporate crises isolated events or do they affect a brand for eternity?). Listen Now. The RSS feed is: [link]. This is great.

Banking 113

Banking Mobile Team Social Media 113

Social Media Marketing

MARCH 27, 2013

Each week at Ford, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep the wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

Social Media 164

Social Media Mobile Nielsen Press Release 164