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5 Social Marketing Stories You Need To Read This Week

Firebelly

Social Capital: The Currency of the Social Economy By Brian Solis Like any form of capital, Social capital rises and falls with the market and the individual to which it’s governed by the state of the industry and affected by the state of corresponding affairs. The Oscar buy is also about leveraging the investment on Facebook and Twitter.

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25 Compelling Reasons to Blog for Business Yesterday

Writtent Blog

One of the most compelling reasons to blog is being able to capture interest from the 89% of consumers who begin their search for branded solutions on a major search engine: Image credit: HubSpot. If you had any lingering concerns that content marketing is a bubble that’s about to burst, it’s an enormous industry. That’s Why.

Sysomos 88
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Best Social Media and Digital Marketing Research and Statistics of 2011, Part 2

Webbiquity SMM

Dan Nelms dives into a Comscore report which found that although Facebook engagement is increasing (the average time spent on the site per user per month increased from 4.6 Paid Search To Grow 15% In 2012 by MediaPost Online Media Daily. Laurie Sullivan (yet again) shares findings from recent search marketing research.