comScore Groups Mobile Nielsen 
Ignite Social Media
DECEMBER 16, 2016
On a positive note, they have been working more with third party research groups (like Nielsen, comScore, Moat) to validate their reporting due to requests for independent measurement of ad performance. Many of the problems with Instagram come from it’s mobile-only format.
Webbiquity SMM
FEBRUARY 7, 2012
Researchers To Marketers: Go Social, Mobile by MediaPost Online Media Daily. times each, on average, across all sharing channels, so content shared by large groups of people reach a wider audience than content passed along from others.” ” And 37% of buyers have consumed b2b content using a mobile device. hours to 6.3
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