Harp Interactive

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6 Savvy Tips for Social Media Monitoring

Harp Interactive

The company name. Company CEO and/or executive team. Company spokespeople. A Wiki of Social Media Monitoring Solutions. Delegate someone in your company who is going to receive and analyze these alerts. Sarah Evans outlines what to monitor in her post, HOW TO: Set up a free online monitoring system. Competitors.

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50 Ways Marketers use Social Media to Improve Their Marketing

Harp Interactive

Not every company needs a blog. YouTube worked for BlendTec, but it might not work for your company. Help companies participate in existing social networks, and build relationships on their turf. Check out Twitter as a way to show a company’s personality. Social media isn’t always the right tool for the job.