Convince & Convert

JUNE 22, 2010

link] La cultura corporativa es clave en el éxito de una campaña #SMM [link] Community Managers RT @tcreativo: ¿Crees o no crees en #SocialMedia? link] La cultura corporativa es clave en el éxito de una campaña #SMM [link] Community Managers RT @tcreativo: ¿Crees o no crees en #SocialMedia? Good luck converting the masses !

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Convince & Convert

JUNE 30, 2010

link] RT @jaybaer: [link] Social Capital Are You Treating You Fans Like Cattle? link] Frontier Want to find out where your audience start their day?

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Convince & Convert

JUNE 23, 2010

In crowdsourced systems – or in self-organizing systems – control of the community from the top down by administrative decree won't work — but controlling the captology of the system just might. If you can control the constraints of a system, you can influence the order within that system.

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Convince & Convert

JUNE 28, 2010

What Questions Does This Content Answer for Them: What social media success metrics should I be paying attention to, and why? I'd hope that eventually we'll create roles to focus on this type of planning, but the value and ROI has to be well understood before that happens. link] jaybaer Thanks Kat. Great comment.

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