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Social Media Marketing Without Brand Awareness Can Kill You.

Techipedia: Tamar Weinberg

Seek out communities that address the needs that your company also addresses. Let the community know who you are. Introduce yourself, engage in the community, and let them learn about your brand. The key here is making the mechanics of the social networks transparent. Social networks like Digg are open source???

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Why Nobody Should Buy Digg ?» Techipedia | Tamar Weinberg

Techipedia: Tamar Weinberg

In other words, they don’t give a damn about the community and they seemed to have moved on — perhaps completely. Instead, since they weren’t, we are left to our own devices and seek alternative methods (which are not the right avenues of communication, but what do you do when the proper roads lead you to a dead end?).

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The Audacity of Free: The Products and Services Edition

Techipedia: Tamar Weinberg

The person who tweeted at me last week about this was especially into open source for her own reasons, so all of the sudden, this meant that I should have given her a freebie. This post didn’t seem to fit with your ethos, but it did prompt me to buy “the new community rules&# on kindle. You usually do.

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