Convince & Convert

JULY 12, 2011

It addresses the need to drive organizational change in an effort to shift employee behavior, communicate more effectively across job functions and geographies and tear down organizational silos. Another example is when marketing departments in other countries want to create a Facebook fan page specifically for their geography.

Jive 146

Jive Lithium Social CRM Yammer 146

Convince & Convert

JUNE 17, 2010

I love the Twitter culture and community, and I spend quite a bit of time using Twitter. link] EllisTweet Given the volume of yammering about how to measure social networking success, I must say that this post, Jay, stands out. Convince & Convert [link] #marketing #b2b [link] Evan E. Roberts @njmirolo Always fun!

Twitter 125

Twitter Metrics Social CRM Consultant 125

Proactive Report

DECEMBER 27, 2010

For three years or so savvy companies and organizations have been experimenting with how to become a social brand. They’ve experimented with social media campaigns and activities, mostly in the marketing and PR arena. Some have been dragged into social CRM by their customers.

Yammer 105

Yammer Trends Training Wiki 105