Sprout Social

NOVEMBER 18, 2020

Consumers understand the power of a brand: its platform, influence and capital. Beyonce x Peloton collaboration introduces a social competent by committing Peloton equipment to 10 HBCU's. They want to believe in the people behind their favorite products and feel good about the choices they make when shopping.

Activities 114

Activities Brands Social Capital Compete 114

Twist Image

AUGUST 10, 2012

Does that mean that social media and digital media has not disrupted the model or added new layers and opportunities? collaboration. influencer marketing. social capital. social media. Of course it has. Of course it has. blog headline. brand narrative. community management. community manager. copywriting.

Crowdsourcing 110

Crowdsourcing Marketing Social Capital Collaboration 110

Convince & Convert

FEBRUARY 19, 2016

This week’s show is on Little Bird , the influencer identification and connections platform. Which people and which tweets and which influencers and which topics are of importance to your business? Little Bird helps you tap into the people, companies, and content on Twitter that are influencing the direction of your business.

Influencer 60

Influencer Marketing How To Report 60