Remove Campaign Remove Klout Remove Report Remove Social Graph
article thumbnail

Will You Abandon Your Friends to Seek Real Relevance

Convince & Convert

And to counter that law, this was a few years ago, I had come up with my own theory, and that theory was something that I called Social Graph Theory. That every year, you would double the size of your social graph, depending on what you were sharing. I have a report coming out on this very soon with Altimeter.

Klout 121
article thumbnail

Digital PR: What You Need to Know

Proactive Report

Mapping the social graph. You have to understand and use scores like Klout and Kred and know that they are only a starting point. You’ll only know who the real influencers for a particular campaign are once you start to work with them. There are many ways to distribute and amplify your content: Social advertising.

Klout 40
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Digital PR: What You Need to Know

Proactive Report

Mapping the social graph. You have to understand and use scores like Klout and Kred and know that they are only a starting point. You’ll only know who the real influencers for a particular campaign are once you start to work with them. There are many ways to distribute and amplify your content: Social advertising.

Klout 40
article thumbnail

Digital PR: What You Need to Know

Proactive Report

Mapping the social graph. You have to understand and use scores like Klout and Kred and know that they are only a starting point. You’ll only know who the real influencers for a particular campaign are once you start to work with them. There are many ways to distribute and amplify your content: Social advertising.

Klout 40