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Is Social Media the Final Frontier of Marketing?

Techipedia: Tamar Weinberg

Anyone can visit online meeting places like Digg and Reddit and promote the voices and opinions of others, and anyone can mobilize a group of people around a common cause on Facebook or elsewhere. A great example, one that recently affected me: A mobile phone manufacturer, called HTC, released a phone that had sub-par video performance.

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How to Use Facebook for Business and Marketing

Techipedia: Tamar Weinberg

The EA Mobile Human Tetris project takes you to a Facebook application where everyone participates in a game of Tetris. Just like with any other marketing campaign you need to be sure that you are not “putting all of your eggs in one basket&# just like you mentioned. That’s how Ben & Jerry’s is doing it.

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What Traits Define a Social Media Marketer?

Techipedia: Tamar Weinberg

This will help a great deal in planning and managing successful marketing campaigns. There are other times when marketers may have to launch a multi-platform outreach campaign. A marketer has have an understanding of the community and help craft campaigns, articles, stories, videos and or pictures that appeal to each community.