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What to do with your 2020 social strategy now

Sprout Social

Below we’ll outline how marketers can reevaluate their planned campaigns and content, assess evolving customer needs, plan for the new normal, identify what parts of their strategy to salvage or scrap. Assess ongoing and planned campaigns and content. Ask yourself, does your plan still make sense, given the climate of today?

Strategy 141
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What Are the Top Social Media Platforms for SMBs?

Later

For example, Instagram is a major destination for social commerce, whereas Facebook is best for community-building, and Pinterest for inspiration and brand affinity. Instagram has become one of the most important platforms for businesses in recent years — especially for those in the e-commerce and retail space.

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How 2020 Changed Social Media: Checking In On Our Trends Predictions

Hootsuite

The companies that took decisive action—like donating to frontline workers or pivoting production lines to make hand sanitizer or perusal protective equipment (PPE)—were commended for serving their communities, not just their shareholders. They are full-blown digital marketing campaigns being rolled out across ALL their channels.

Trends 144
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Social Media for Nonprofits: 11 Essential Tips for Success

Hootsuite

Communicate your mission to new followers and spread the word about new initiatives, campaigns, and issues within your community. Build communities. Social media can be a powerful community building tool for nonprofits. Read the Campaigning on Twitter Handbook. View this post on Instagram.

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7 Social Media Trends You Need to Add to Your 2017 Strategy

Rebekah Radice

In this sense, a channel might be a print ad, a retail location, a website, a promotional event, a products package or even word of mouth. Product story communication directly from product experts (source: BrandLive). But what I believe we’ll see in 2017 is the return of true community building. – Wikipedia.

Trends 146
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7 Social Media Trends You Need to Add to Your 2017 Strategy

Rebekah Radice

In this sense, a channel might be a print ad, a retail location, a website, a promotional event, a products package or even word of mouth. Product story communication directly from product experts (source: BrandLive). But what I believe we’ll see in 2017 is the return of true community building. – Wikipedia.

Trends 60