Hootsuite

MAY 27, 2020

And if you advertise on Facebook, cost-per-click (CPC) is a common success metric. Pro tip : Use a social media management tool like Hootsuite to set up listening streams to monitor relevant keywords and accounts in real-time. Or, you might spot a specific post or campaign that really hits the mark—or totally bombs.

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Template Templates Strategy Social Media 145

Hootsuite

FEBRUARY 23, 2023

A case study on the clothing company Lacoste found that using the carousel ad format on Instagram Stories generated a 61% lift in click-through rate (CTR) and a 32% lower cost per click (CPC) compared to other ad types. Create a carousel ad using Hootsuite 1. In your Hootsuite Ads account, select New campaign.

Examples 103

Examples HootSuite Class Discount 103

Kikolani

NOVEMBER 29, 2010

Her blog based on the book, Stories That Sell Guide , covers B2B marketing, case studies, leveraging customer stories, video testimonials, and more. Her latest posts include Why Companies Need to Free Their Case Studies , Traits of the Perfect Success Story Interviewee , and What’s Missing From This Ad.

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Blogger SEO Consultant WordPress 168