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An Introduction to Social Media for Business

Sprout Social

Creative campaigns tend to generate a lot of attention and have a greater chance of going viral. According to a study by Buzzstream and Fractl , the most common reason people unfollow brands is because their content is too boring or repetitive. For instance, you should be sharing all of your YouTube videos to Google+.

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45 Marketing Tools to Consider for 2017

Razor Social

You can use it to automate your email campaigns, send automated SMS messages to your email subscribers, quickly create and test email capture landing pages, or for functions like lead scoring and routing, task management, and more. Google Analytics also integrates with AdWords allowing you to measure and optimize your campaigns.

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Is Social Media Becoming Boring?

Techipedia: Tamar Weinberg

The nuances related to how YOU can build your business further — with specific details related to a single campaign that has no relevancy to 95% of the others — are not going to be publicly shared, because that’s stuff that you need to figure out on your own. Social media is often addictive in some ways too. Answers Yahoo!

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101 Marketing Tools and Technology Tips for 2017

Razor Social

You can use a tool such as Audiense to run automated DM campaigns. You can monitor your performance across Facebook, Twitter, Google+, LinkedIn, Instagram and YouTube, track important SEO metrics, and understand what type of content drives the most engagement. Use UTM tracking on social media campaigns. Analyze your results.

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