Buy CPM Groups Workshop 
Jon Loomer
MAY 26, 2015
There were times when I’d mention fans or WCA in the ad set name, but it wasn’t because I was targeting those groups. And when you sell a product, these people are likely to buy. It’s more because I have a growing audience of a much more effective group. CPM, 48,582 Website Clicks, $.35 WCA: $17,240.65
Jon Loomer
MAY 20, 2015
Of those who have interest, a small percentage will be willing to buy. You need to understand that those who have interest but aren’t ready to buy have value. There is an important group of people who have visited your website, like your Facebook page or are on your email list. A larger percentage will be willing to buy.
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