Sprout Social

MARCH 27, 2019

If you’re looking to develop your thought leadership presence, confirm your authority in your niche or simply spread brand awareness, Quora is the way to go. Join their ranks and boost your brand. You may even end up with a few new brand advocates. You’ll also have to set a Cost Per Action (CPA) and pay on a CPM basis.

How To 98

How To Marketing Notification Case Study 98

Ignite Social Media

FEBRUARY 11, 2021

Cost-Per-Thousand Impressions (CPM): Also called cost per mille, the aggregate cost for one thousand impressions, calculated by dividing the amount spent by the number of impressions and then multiplying by 1000. Cost-Per-Acquisition (CPA): The aggregate cost to acquire a customer through a campaign. CPL CPA CPC ROAS.

Social Media 173

Social Media CPC CPA Aggregator 173

Sprout Social

SEPTEMBER 6, 2018

Cost Per Mille (CPM) : Cost per 1000 impressions. This is most often measured for brand awareness. Cost Per Action (CPA) : For campaigns with specific actions in place, like an App Install, CPA is measured per action. But within the industries surveyed, there’s a range from a low of $0.45 You will pay in CPM.

Cost 110

Cost ROI Advertising CPM 110