Webbiquity SMM

OCTOBER 17, 2023

And lead gen campaigns on Facebook and Instagram are 10X more expensive than brand awareness advertising. Image credit: WordPress VIP Not surprising: the top four goals of content marketing (like marketing in general) revolve around creating brand awareness, increasing brand credibility, and generating leads or sales.

Research 257

Research Report Social Media CPM 257

Rebekah Radice

DECEMBER 5, 2016

Create a branded experience from your logo to colors, fonts, message and more across all channels. Although Facebook Live is still the most popular live video channel, other brands are rising in the ranks. One of the best brands on Snapchat right now is Warby Parker, the eyeglass frame maker. And the good news?

Trends 146

Trends Social Media Strategy CSR 146

Rebekah Radice

DECEMBER 5, 2016

Create a branded experience from your logo to colors, fonts, message and more across all channels. Although Facebook Live is still the most popular live video channel, other brands are rising in the ranks. One of the best brands on Snapchat right now is Warby Parker, the eyeglass frame maker. And the good news?

Trends 60

Trends Social Media Strategy CSR 60