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5 Helpful Social Search Articles

Firebelly

For many news pages, social media has become the number one referrer and we are seeing some evidence that websites in the travel vertical and other such experience/story based content websites are moving towards the same pattern.

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social media marketing's good news

Firebelly

Which brings us to the power of the market constituents to influence each other. Social Search. When it comes to metrics, we have social analytics, web analytics and pipeline metrics - these three metrics can start to establish a causal relationship between marketing investment and customer behavior and return on investment.

News 100
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5 Social Marketing Stories You Need To Read This Week

Firebelly

Despite regulations regarding disclosure of marketer-driven efforts, consumers may feel that whatever it is these people are receiving from companies positively influences their endorsements.