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Journalist Social Media Usage Increases, Concerns About.

Adam Sherk

Real-time Blogroll (via Google Reader) About.com Founder Scott Kurnit Launches Huge New Startup Called "AdKeeper" New Digg Buttons Released - Upgrade Now! Sitemap | RSS | © 2009-present AdamSherk.com Using Thesis Wordpress Theme.

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Customize Your Blog's Error Page in 5 Easy Steps

Waxing UnLyrical

This should contain all the content, links, and/or images you want. Select all the content, and hit “copy.&# Look for the current content of your 404 page. Paste your new content in exactly that place. Your shiny new content should be winking right back at you. Write a new post. Reminder: do not publish this!

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Blogging for Grasshoppers: The Most Numerous Steps To Do The.

Waxing UnLyrical

An article published on Edutopia titled Lead, Don’t Lecture , outlines teachers’ insights that are in line with these sentiments. Teach your readers to take ownership of content. Copyblogger used this book as a guide to making boring content sexy. Freakonomics , the bestseller by Steven Levitt and Stephen J.

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Automation in Public Relations Measurement: Yea/Nay?

Waxing UnLyrical

Tracking sentiment around a brand and its competitors might be important for a product manager. But if you are a corporate communications manager, you should really think about whether or not you might be better served by tracking the presence (or absence) of specific campaign messages instead of plain old sentiment.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

You have to create content, be part of many communities, and proceed incrementally. If barber shops were still driving consumer sentiment, I’d be writing this post about barber shop marketing. That’s not a “wave the magic wand&# scenario. Your company needs to be part of that conversation. Social media is hard False.

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WOM: What's Really Behind The Buzz

Waxing UnLyrical

Constant measurement 1000heads track, measure and evaluate all these things constantly using a variety of methods from their own custom “WOMTrak&# technology, to random sampling, to web crawling, to numbers of complaints through a company’s customer care dept, to sales, online monitoring and sentiment evaluation etc. – and 14.9%