Blogroll Content Engineering Postrank 
Adam Sherk
OCTOBER 6, 2010
by Adam Sherk on October 6, 2010 It is safe to say that most news sites are now experimenting with various forms of user engagement and content promotion through social media. PostRank has a comparison tool that uses its Domain Activity API to measure total engagement based on user participation across multiple social platforms.
Waxing UnLyrical
NOVEMBER 15, 2010
This isn’t another overview post about how to search engine optimize a news release. Yet I often find that communicators don’t realize that priorities for SEO for Google News are actually slightly different than SEO for Google’s main search engine. Write original, timely, relevant content , says Google (heard this one before ?).
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Waxing UnLyrical
OCTOBER 19, 2010
Image: Greig Christie via Flickr, Creative Commons Since Google Instant’s launch just over a month ago, digital marketers have been scrambling to figure out how search engine marketing strategies might need to change. Bing offers an excellent guide on how to optimize sites (PDF) for its search engine. received 13 percent.
Waxing UnLyrical
JANUARY 4, 2011
With the number of dialects numbering over a thousand, these invite customized content delivery. Amrit Pal is an undergraduate engineering student at BITS Pilani in Goa, India. There is an unexplored goldmine of web services, waiting to be served to the core of India’s demography. India is the cradle of regional languages.
Waxing UnLyrical
OCTOBER 14, 2010
Teach your readers to take ownership of content. Copyblogger used this book as a guide to making boring content sexy. He speculates that Gap’s new logo was not created by designers, but by “a suite full of suits&# who only focus on operations, technicalities, and pushing content. Image: Stuart Caie via Flickr, CC 2.0
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