Adam Cohen

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Social Media Success is About The Customers, Stupid

Adam Cohen

…having more positive than negative sentiment from a social media monitoring tool. …launching a corporate blog. …seeing the sentiment from a social media monitoring tool improve over time. …hearing a customer or business partner mention a recent blog post helped influence their decision.

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Twitter Badges For Brands Who Want to Avoid Narcissism

Adam Cohen

Businesses should all aspire to connect with people who are engaged and interested in conversation, creating a value exchange – Twitter is just one of many tools to enable that access to direct conversations. Just edit the name in this flash tool below (feedreaders may need to click through to enable) and download the image.

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10 Reasons Market Research is Critical to Social Media

Adam Cohen

People are the fuel behind social media, which is really just tools and tactics. Social media tools provides customers new ways to hear about, research and talk about their needs. link] The Digital Five Tool Player | a thousand cuts :: adam cohen's blog [.] More about this blog here. Thanks for dropping by.

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Social Media Chat Tuesday, July 21st

Adam Cohen

blog comments powered by Disqus Connect About Adam Adam is a partner at the digital agency Rosetta, leading the Social Media practice. More about this blog here. This post was mentioned on Twitter by prblogs, twitips MV. Thanks for dropping by.

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Interview: EMC Does Social Media From The Inside Out

Adam Cohen

Recently I had a discussion with a client about doing social media “inside out&# – starting with leveraging collaboration tools and focusing on using social tools inside the walls before engaging customers. Thanks for letting us share our story via your blog, Adam.

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I Will Not Write About Old Spice

Adam Cohen

a thousand cuts :: adam cohen's blog About Blogroll Contact a thousand cuts conversations about social media and interactive marketing by adam cohen 16 JUL I Will Not Write About Old Spice Posted by: adam / Tags: Advertising , Isaiah Mustafa , Old Spice , Social Media , Television , YouTube / Comments: View Comments I will resist the urge.

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Interview: EMC Does Social Media From The Inside Out

Adam Cohen

Recently I had a discussion with a client about doing social media “inside out” – starting with leveraging collaboration tools and focusing on using social tools inside the walls before engaging customers. Thanks for letting us share our story via your blog, Adam.