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The Nifty 50 Top Women of Twitter for 2011

Webbiquity SMM

Allison lives in the New York City area and works with the Marketing team at Google to explore the changing face of media, mobile and consumer behavior, drive new thinking internally, and communicate Google’s visionary concepts to wider audiences. Alicia is a warm and outgoing social media pro and creator of March Marketing Madness.

Twitter 279
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IBM SJ 45-4 | Ethnographic study of collaborative knowledge work

Buzz Marketing for Technology

In our findings we describe how knowledge workers develop their own strategies and techniques for getting their work done in complex, dynamic environments in which prescribed work processes serve only as reference models. Table 1 shows the grouping of participants by job title and the number of participants in each group.