Remove Badge Remove Conversation Remove Foursquare Remove Nielsen
article thumbnail

How to Use Social Proof to Boost Conversions

Sprout Social

According to a Nielsen survey, 82% of Americans say they seek recommendations from friends and family before making a purchase. For local businesses that might mean Yelp, Google and FourSquare. higher conversion rate on products with reviews compared to those without them. higher conversion rate than those without any reviews.